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White Papers
A Manual for Storytelling in Business
The Role and Possibilities for Podcasts in Marketing
How to Improve Your Company’s Marketing to Achieve Results
Understanding E-mail Marketing Technology
E-Mail Marketing Best Practices
Research Report: Health Care Leadership’s Insights into Industry Challenges and Opportunities
Strategy & Planning Concepts
An Overview on Behavior-Change Marketing and How It Can Be Purposeful in B2B Marketing
Price-Setting for Company Growth: Pricing Strategy is Key
Developing a Brand Promise and Values to Lead to a Highly Valued Brand
FrogDog Research Report: How C-level Executives Really Use LinkedIn
Developing a Competitive Analysis that Works
Mergers and Acquisitions: The Role, Value, and Cost of Marketing and Communications
What are Marketing and Communications Worth? Measuring Results against Business Goals
Crisis Communication in Health Care: Developing Plans That Work