http://frogdog.idaptable.com/ en info@illustrationdan.com Copyright 2012 2012-05-14T21:16:36+00:00 http://frog-dog.com/article/detail/the_myth_of_e-mail_open_rates/ http://frog-dog.com/article/detail/the_myth_of_e-mail_open_rates/#When:21:16:36Z Open rates are a very misleading measure of e-mail campaign effectiveness. 2012-05-14T21:16:36+00:00 http://frog-dog.com/article/detail/how_twitter_users_decide_who_to_follow/ http://frog-dog.com/article/detail/how_twitter_users_decide_who_to_follow/#When:19:47:10Z Social media trends change, but how people decide to follow others on Twitter has stayed pretty constant over time. 2012-04-09T19:47:10+00:00 http://frog-dog.com/article/detail/the_3_biggest_branding_and_marketing_mistakes_nonprofits_make/ http://frog-dog.com/article/detail/the_3_biggest_branding_and_marketing_mistakes_nonprofits_make/#When:14:51:30Z FrogDog research uncovered three big marketing and branding mistakes that cost nonprofits dearly. 2012-03-13T14:51:30+00:00 http://frog-dog.com/article/detail/marking_automation_five_realities/ http://frog-dog.com/article/detail/marking_automation_five_realities/#When:14:28:49Z Five things you should know about marketing automation before you invest in a system. 2012-03-12T14:28:49+00:00 http://frog-dog.com/article/detail/when_not_to_invest_in_branding/ http://frog-dog.com/article/detail/when_not_to_invest_in_branding/#When:13:54:16Z Five times when spending on branding just doesn’t make sense. 2012-01-10T13:54:16+00:00 http://frog-dog.com/article/detail/the_10_best_things_we_read_for_marketing_in_2011/ http://frog-dog.com/article/detail/the_10_best_things_we_read_for_marketing_in_2011/#When:13:00:02Z At the beginning of December, the FrogDog staff nominated the best marketing-related things it’d read in 2011. 2011-12-21T13:00:02+00:00 http://frog-dog.com/article/detail/you_complete_me_what_sales_wishes_marketing_knew_and_vice_versa/ http://frog-dog.com/article/detail/you_complete_me_what_sales_wishes_marketing_knew_and_vice_versa/#When:13:56:18Z How can sales and marketing work better together? 2011-12-06T13:56:18+00:00 http://frog-dog.com/article/detail/so_you_want_to_go_viral_4_tips_that_can_help/ http://frog-dog.com/article/detail/so_you_want_to_go_viral_4_tips_that_can_help/#When:19:43:47Z While there’s no silver bullet in viral marketing, we’ve got a few best-practices tips that can help. 2011-11-16T19:43:47+00:00 http://frog-dog.com/article/detail/planning_marketing_for_the_year_ahead/ http://frog-dog.com/article/detail/planning_marketing_for_the_year_ahead/#When:14:29:50Z Just as budgets and goals are set well before January 1, marketing plans should be, too. 2011-10-18T14:29:50+00:00 http://frog-dog.com/article/detail/3_ways_to_get_customers_talking/ http://frog-dog.com/article/detail/3_ways_to_get_customers_talking/#When:14:19:43Z Are your customers talking about you? More importantly, are you making it easy for your customers to talk about you? 2011-09-28T14:19:43+00:00