FrogDog was the brain child of a former academic steeped in business.
From a business perspective and with the intellectual rigor of academia, FrogDog’s founder envisioned a strategic marketing consultancy that could help companies like yours achieve their business goals through analytical, research-based branding and marketing strategy tied to metrics.
Since its founding in 1997, FrogDog has focused on building measurable strategies in partnership with client-company leadership that helps achieve business goals effectively and efficiently. While our marketing expertise and the processes through which we employ it have grown more refined over our years in business, the results differ considerably based on each client’s unique situations and needs.
FrogDog approaches its partnership with you through the following lenses:
- Big picture: Where is your company trying to go? How can we get it there? What’s the end game—not just the immediate need?
- Consultative: We become a part of your team. We want to understand where you are today and where you want to be in the future so that we can build the right roadmap for your business. We don’t provide cookie-cutter strategies, because we don’t believe that any of our clients is exactly like any other.
- Research-based: We always start with research. Until we can understand your company, products and services, competitive landscape, target markets, and target audiences, we can’t build a measurable strategy to achieve your objectives. And helping you hit your targets is what we’re all about.
- Measurable: FrogDog ties metrics and goals to each of its marketing plans to ensure we focus resources on the most efficient and effective activities to reach your goals.
How can we help you?